Iberia connects its Virtual Assistant to the intelligence of social networks

Tuesday, 13 December 2011 10:08 Iberia connects its Virtual Assistant to the intelligence of social networks
After its merger last January with British Airways shaping the new International Airlines Group (IAG), the company Iberia is the third largest air transportation group in Europe and the sixth largest in the world in revenue, and it comes in first place in the European-Latin American market according to their range of destinations and frequencies.
Iberia has installed the Virtual Assistant created by Inbenta. The ultimate goal of this initiative is to “facilitate browsing by the user and improve the service provided to them, by getting information searches to lead to truly pertinent results”, explains the head of the Technological Development Unit of Iberia.com Assistant Management, Rafael Arroyo.
In the process of increasing its intelligence, we have incorporated our Twitter timeline, in order to take into account, for example, information that may be related to catastrophes, strikes or incidents that could affect the clients.
You can see all the information (in Spanish) here.

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